Webinar:Marketing Tactics to Increase the Impact of Your Compliance Programs

Watch an insightful recorded conversation with Dr. Hemma R Lomax, DocuSign’s Deputy General Counsel, Global Head of Ethics and Compliance, and a nationally recognized voice in compliance leadership as she explores how marketing principles can elevate your compliance program’s reach, resonance, and results. Learn how to craft compelling messages, engage employees beyond reminders, and build a program that evolves with your organization.

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What Will You Learn?

Crafting Your Compliance Messaging

Learn how to position compliance initiatives not as mandates but as meaningful, mission-driven behaviors. Discover how to frame policies, processes, and expectations in ways that resonate with different employee groups.

 

Communication Tactics That Stick

From multi-channel nudges to storytelling techniques, see how great compliance teams borrow from marketing to increase awareness, clarity, and retention.

 

Engaging and Motivating Employees

Go beyond training sessions. Explore tactics to create emotional buy-in, foster trust, and make employees active participants in compliance success.

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Dr. Hemma R Lomax

Dr. Hemma R. Lomax, DocuSign’s Deputy General Counsel, Vice President, and Global Head of Ethics and Compliance, is an award-winning ethics and compliance leader who has held senior roles at companies such as Zendesk, Disney, and Snap Inc. A former federal prosecutor and SEC investigator, she is also a successful compliance coach, integrity evangelist, and author.

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Eric Dates

Eric is an accomplished and ambitious global marketing leader who enjoys the psychological nuances of marketing, brand, and overall business growth.